TThe World of Cocovit
I was taught the importance of taking care of my skin and hair at an early age by my mother, but unfortunately as I got older, dedicating the time to do so became extremely difficult. Being a working woman constantly on the go, I found myself struggling to nurture my skin and hair the way I knew I should. In my quest to simplify my daily beauty regimen, I started searching for an all-in-one product that was natural and free of harsh chemicals. When I couldn't find anything in the market that met my needs, I traced my family’s traditional remedies to discover the bountiful benefits of pure coconut oil. The tradition of using coconut oil, which originated in India, is said to be around for over 5,000 years and has been treasured by my mother, her mother, and generations before.
Most of the coconut oils on the market unfortunately utilize extraction processes, which eliminate the majority of the nutrients and enzymes, and/or are processed with heat, solvents, bleaches or perfumes. After extensive research we developed a proprietary, heat-less process which produces a 100% pure, raw, organic coconut oil. 100% of the beneficial nutrients, enzymes, anti-oxidants, healing and restorative properties stay intact, making this the purest and most potent oil available. I initially intended to share the goodness of this raw coconut oil with just close family and friends, but soon realized it was too good of a thing not to share with the world.
This is how Cocovit was born.
Cocovit products are made of 100% certified organic, virgin coconut oil harvested in South India. Our first product is Cocovit Coconut Oil, the first multi-purpose beauty, skin and healthcare product which is antibacterial, anti-fungal, anti-inflammatory, paraben-, GMO- and chemical-free and, has no preservative or added ingredients. Cocovit Coconut Oil is USDA Organic and Fair Trade USA certified.
So go ahead and clear out your beauty cabinet – Cocovit is all you need.
Cocovit products utilize use 100% certified organic, raw coconut oil harvested from South India. The oil is extracted from hand-picked, high-quality, fresh organic coconuts. The Cocovit coconut farm provides employment to 30+ locals in South India.
Cocovit products do not use the commonly known coconut oil which is unrefined & cold-pressed. Our unique process extracts the oil with proprietary tool and technique, which uses no heat, solvents, bleaches or deodorizers - all of which prevent contamination, alteration and deterioration of the oil. Our process also allows the oil to remain raw and retain its freshness, essential nutrients and enzymes during the process and in the final product. When heat is used in the extraction process, a high percentage of nutrients and enzymes are eliminated. Our exclusive extraction method is essential for quality of the coconut oil and ensures the retention of the oil's restorative properties. Our process allows us to keep a higher concentration of lauric acid in the oil, which is anti-fungal, anti-bacterial and anti-microbial, making this a product like no other for both hair and skin. Coconuts are the only plant-based source of lauric acid - it's also found in human breast milk.
Our first product, Cocovit Coconut Oil is 100% pure and versatile, suitable for all ages, skin & hair types. In addition to deeply nourishing, repairing and strengthening your skin and hair, Cocovit Coconut Oil has countless other uses and benefits.
Products labeled ‘organic’ confirm the safety of the product, but not necessary a guarantee for the quality. Unfortunately, an organic label does not qualify it as the best product on the market. A coconut oil can go through various processes such as refining with chemicals, bleaching and deodorizing and would still be considered natural. The agencies providing the organic certification do not differentiate between oils made from fresh coconuts, and those made with dried coconut (copra). They also allow use of chemicals for oil extraction. All of these processes negatively affect the quality of the final product. Below are the primary three ways to extract coconut oil:
Cold-pressed coconut oil is the most commonly known oil on the market. It is made from coconut flakes, which are dried with heat. And it has particles of the soluble constituents extracted from the dried coconut meat. The heat process depletes the caprilyc and lauric acids and reduces the antioxidant capacity of the oil. It has a strong coconut smell and flavor.
With the expeller-press process, dried coconut flakes are pressed to output a liquid that is 90% oil and 10% water. Heat is then used to extract the remaining water from the liquid. Similar to the cold-press method, the heat depletes the beneficial nutrients, enzymes and anti-oxidants in the final product. The oil has a medium coconut scent and flavor.
The Cocovit Process: The optimal extraction method is one which uses no heat, a proprietary process we use at Cocovit. Cocovit Coconut Oil is made from freshly pressed coconut milk, chilled and separated by a proprietary tool. We do not use any heat or chemicals before, during or after the pressing process. Our coconuts are pressed within 24 hours of being picked, assuring freshness. Cocovit Coconut Oil is considered 100% raw and retains all of its living nutrients, enzymes, anti-oxidants and lauric acid to better nourish your hair and skin and overall better for your health. Cocovit Coconut Oil is known for its anti-microbial, anti-fungal and anti-bacterial properties and has excellent natural anti-oxidant protection, which prevents free radical damage and stalls premature aging. Cocovit Coconut Oil has an extremely light coconut smell and flavor due to no heat being applied.